No sticky pictures from Panini for Euro 2024: For the first time in almost 50 years, there will probably be no scrapbook for the tournament. The cult manufacturer has relinquished the rights – and will now also step back in the future.
From Lionel Messi to Franz Beckenbauer: every year, the Italian group Panini has put the faces of numerous football stars on small cards for people to stick on. But that is probably over now. After more than 40 years, the cult manufacturer will not be releasing a scrapbook for the 2024 European Championship in Germany, of all places, as the newspaper Bild reports.
Rights go to the USA
Another collectibles giant from the USA would now have secured the rights and is to continue the triumphal procession: According to the report, the New York-based company “Topps” obtained the licence to print for the upcoming European Championship. Images for the Nations League and the Women’s European Championship 2025 are also to be produced by the American company.
Panini is an Italian company that is particularly known for its scrapbooks and the stickers that go with them. In 1961, the first scrapbook with 90 stickers of Italian football teams led to success. Since then, it has been a must-have for any tournament.